raises Pre-Series B funding from Ivycap Ventures, Core91, others

After an impressive business recovery during the pandemic, it’s more exciting news coming from us at

We’re delighted to announce that we have raised our Pre-Series B growth round, which saw participation from multiple institutions and angel investors – including IvyCap Ventures, Core91 VC, Vivek Bhargava, Samrat Zaveri, Ramakant Sharma, Saurabh Dangwal, and more.

Founded in late 2017, enables technology-led Co-op Marketing ecosystem for Online Aggregators and Multi-Outlet Brands. The Enterprise SaaS Platform is natively integrated in a white-labeled format within the Aggregators & Brand’s ecosystem – which in turn unlocks a suite of apps enabling Digital Transformation journey for 1000s of Merchants, Sellers and Offline Sales Partners.

“We are excited to back the vision of Ashish and, who have earlier been part of our portfolio and is a manifestation of IvyCap’s strategy to back high-quality founders. We believe the offerings from are extremely unique, global in scale and omni-channel in nature which would democratize monetization capabilities of marketplaces, aggregators and offline brands”, said Ashish Wadhwani, Managing Partner, IvyCap Ventures.

Enterprise clients from across India, South-east Asia, Middle East, and Africa use platform to amplify their Monetization and Co-Op Marketing opportunities. The fresh capital infusion should multi-fold our footprint in the $180 Billion Co-op Marketing industry globally, and help us double down on mainly two fronts over the new few quarters –

• Expand in the US region while doubling down on our traction in India & SEA

• Invest in product and technology towards a comprehensive Co-op Marketing App Suite

“We are super excited to enable and innovate around Monetization & Hyperlocal Co-op Marketing use-cases in a scalable, smarter and automated fashion. With several case studies across Retail, Automotive, CPG, and Banking verticals; this newly infused capital will help us expand multi-fold in the international markets more aggressively. Looking forward to working with the brilliant team at to amplify our traction in the $180 Billion Co-op Marketing segment globally”, said Ashish Mehta, CEO at


Stay updated with everything new at and with the recent trends and updates from the world of Marketplace Monetization & Hyperlocal Co-Op Marketing.

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